Unfortunate Outdoor Ad Placements
As copywriters, one of our most important responsibilities is to fully research our clients’ industries.
When writing for another company, it is essential to write knowing that the voice and approach are fully in line with the interests and goals of the client company. Similarly, the advertising industry also has to contend with this issue, although there are instances when misrepresentations are outside their realm of control.
In the following outdoor advertising ad placement examples, the inability to choose your next closest neighbor has made for some unfortunate, but funny, “branding issues.”
*Reads: If you don’t have Third Party Property Insurances, we suggest you don’t hit this bus.
Unfortunate Online Contextual Advertising
For online advertisers, the technology of contextual advertising has done wonders for helping match advertisers with interested audiences. However, this technology is far from perfected.
The following are examples of the content matching technology not working out in quite the way it was intended.
And finally, even television advertising suffers from this issue.
