A whole new – and virtual – way to sell your expertise

Very interesting article in the CS Monitor on a whole new kind of book tour. The great thing is that these tours can be applied to your books, e-books, special reports and information products.

An excerpt from this article:

“…marketing tools…have made it possible to orchestrate a virtual encounter, without the hassle or expense of travel. Publishers and authors are now touting books through podcasts, film tours, blog tours, bookvideos, and book trailers.

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