1) Monitor industry and trade sites within your industry.

2) Follow the news in your industry. Know what’s happening, what’s considered a trend, what everyone is talking about.

3) Always be on the lookout for blog collaborators, alliances and potential JVs. Other bloggers out there, whether in your industry or a related area, are your best potential partners and sources of ideas and future business.

4) Hang out where your potential customers hang out.