Session 2: MaryPat Kavanaugh, The Queen of Connections
- Social Media — each site has its own game, like a playground w/different rules
- Re-purpose same content into: Audio, video & transcript — appeals to all types of learners
- Share, share and share and it will come back to you
- Create good profile to attract good people
- When you are attracting the right people in social media/networking, you are repelling the wrong people
- If you’re not clear about what you’re doing/looking for, social media will be a distraction
- Your target JV partners are your Target Peers, not your Target Market
- Be very clear about the type of people you want to connect with
- Facebook = Your own internal search engine – you can connect w/anyone you want to connect with
- Facebook best place to start to build your business
- Blogs #1, YouTube close 2nd as social networking platforms per Google/Alexa
- KLT Factor: We do business with those we Know Like & Trust
- Social networking allows us to build relationships at warp speed
- Community: As humans, we want to feel part of something
- Social media: connections + information
- Web 2.0 is the conversational component of the Internet
- Win-win-win — for you, for me and for our collective audience
- Common denominator in success = relationships
Learn more about MaryPat Kavanaugh at here.






