Archive for the ‘writing for blogs’ Category

To Be A Blogger, You Need To Think Like A Blogger.

Wednesday, September 17th, 2008

1) Monitor industry and trade sites within your industry.

2) Follow the news in your industry. Know what’s happening, what’s considered a trend, what everyone is talking about.

3) Always be on the lookout for blog collaborators, alliances and potential JVs. Other bloggers out there, whether in your industry or a related area, are your best potential partners and sources of ideas and future business.

4) Hang out where your potential customers hang out.

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Posted in blog, blogger, blogging, business writing, marketing, selling, writing for blogs | Comments

Are You Improving Your Marketing?

Monday, September 15th, 2008

In case you haven’t noticed, it’s a bloggy, blog world out there. Blogs are in fact everywhere. They are an intricate part of business and of the Internet presence of corporations and individuals.

Why? Because they are one of the most effective and economical forms of Internet marketing available today. The very reasons your competitor has a blog are the very reasons you should as well.

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Posted in blog, blog content, blog ghostwriting, blogging, business, seo, writing for blogs, writing for the web | Comments

How do you know what to blog about?

Sunday, June 1st, 2008
Time for me to be honest: It is NOT EASY to write for your blog. The actual writing is doable, but the frequency and constant feeding of information and content to your blog is, well, constant and never-ending.

I think feeding the content beast is something that many business professionals struggle with. In an attempt to come up with something unique and fresh, the feature topic is often times over analyzed, and other good topics are ignored.
Most people read blogs because they are looking for tips, opinions or advice on an issue they are dealing with. They want to read something that is written by someone that has experience and passion about the topic. They want answers!
So a few tips when writing your next or your first blog:

• Be honest and authentic.

• Start with something you are passionate about.

• Stick to the topic and keep it narrow in focus.

• Consider who you want to read your blog and try to speak to them.

• Read and monitor industry articles that interest you for motivation. Was there information that you felt should have been included? If so, make that piece of information your next topic.

• If you come across a business problem and have difficulty finding resolution, turn your experience of finding the answer into a blog post. It may prompt dialogue between yourself and colleagues, as well as potential clients, resulting in great networking potential.
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Posted in blog content, blog ghostwriting, writing for blogs | Comments